True value in the outer world is a manifestation from what goes on in our inner core. Contrary to what we are often led to believe, true value does not only come from what we see as business and social activities. The best example for this is money itself. See the value of our Money is not just Economy. It is Psychology. It is Solidarity. It is Heart, It is Soul. Despite what economists, politicians, money exchangers or other technical people may tell you, money receives its true value and great potential not only from cool rational calculations in the mind or in the books of financial institutions. It is mainly born from the heart and positive variations of solidarity, art, creativity, positive attitudes and mindsets. Phenomena which are always either abundantly present among us or which humanity is capable of manifesting from within. BASIER is a window to the world in which communication and access to information intertwines with positivity, reciprocity and royalty in empathy. A realm where we jointly trigger true innovation in funding of initiatives and relentlessly pioneer the future of Banking to enhance prosperity and the Quality of Life for all. BASIER evokes boundless worlds rich with positive and mysterious perspectives on Life, Style and Business. From a positive angle, always.

SHAIF BASIER